First-order conversion
Give new visitors a reason to buy now instead of bookmarking and forgetting.
Shopify discount popups
Offer the right discount to the right shopper
A Shopify discount popup turns hesitant first-time visitors into buyers. Show a code for a sale, a first order, or a visitor about to leave — and keep regulars paying full price.
When a discount popup is worth it
Discounts work best when they’re targeted. Blanket offers on every page train customers to wait for a code.
Sale awareness
Make sure every visitor knows about a weekend or seasonal sale and its code.
Code for an email
Ask for an email in exchange for the code, so even shoppers who don’t buy today join your list.
Running discount popups without hurting margins
Create the discount code in Shopify admin first (Discounts → Create discount), with any minimums, expiry, or one-use-per-customer limits you need. Then put that code in your popup — Popup Wizard displays it; Shopify enforces the rules at checkout.
Target the offer. Showing the same code to everyone on every page devalues it. Common patterns are showing it only once per visitor (no re-show), product and collection pages only (URL rules), or exit-intent only so the discount appears just for shoppers who were about to leave.
If you want an email in return, put an email field in the popup and send the code in your Klaviyo welcome flow. That way the discount reaches a real inbox, and you keep the subscriber even if they don’t buy today.
- Weekend sale: bar or modal with the code and end date
- First order: 10% off for new visitors, shown once
- Exit-intent: free shipping for shoppers leaving product pages
- Collection launch: code shown only on the new collection’s URLs
Common mistakes
- ×Showing the discount on every page to every visitor
- ×Offering a bigger discount than your margins allow
- ×No expiry date, so there’s no urgency
- ×Showing a first-order code to returning customers
Discount popup preview
Clear offer, visible code, and one button that sends shoppers to the sale.
Illustrative Popup Wizard campaign concept
How to create a discount popup on Shopify
Create the code in Shopify, then publish the popup in a few minutes.
01
Create the discount in Shopify admin
Go to Discounts, create a code, and set limits like minimum order or expiry.
02
Generate the popup with AI
Prompt something like “Weekend sale, 15% off with code SAVE15, button Shop the sale” — or build it manually.
03
Target who sees it
Limit to specific pages, mobile or desktop, or exit-intent, and cap re-shows so the offer stays special.
04
Publish and track conversions
Watch impressions, dismissals, and conversions in the dashboard and adjust the offer.
AI campaign or manual builder
No template maze. Describe the popup you want and let AI draft it, or build a bar or modal yourself in the Popup Wizard dashboard inside Shopify admin.
AI-generated campaign
Share the goal, offer, and button text in a short prompt. You get a complete draft — copy, layout, and CTA — to tweak before it goes live.
Manual bar & modal builder
Write your own headline, body, and CTA. Pick bar or modal, place the image left or right of the copy, and match your theme colors.
Why Popup Wizard for Shopify discount popups
Fast to build, precise to target, and free to start.
AI writes the offer
Get urgency-driven copy and a clear CTA without writing it yourself.
Targeting keeps discounts special
URL, device, delay, exit-intent, frequency, and UTM rules on every plan.
Bars or modals
Use a slim bar for sitewide sales and a modal for first-order offers.
Related Shopify guides
Keep exploring Shopify popup guides — or return to the main Shopify app page.
Frequently asked questions
Common questions about Shopify discount popup and Popup Wizard.
How do I add a discount popup to Shopify?
Create a discount code in Shopify admin, install Popup Wizard, create a campaign that shows the code (AI can write it for you), set targeting, and publish.
Does Popup Wizard create Shopify discount codes?
You create the code in Shopify admin, where you control limits and expiry, and Popup Wizard displays it in the popup. Shopify applies the discount at checkout.
Can I give the discount only in exchange for an email?
Yes. Add an email field to the popup, sync signups to Klaviyo, and deliver the code in your welcome email.
How do I stop returning customers from seeing a first-order discount?
Set the popup to never re-show once a visitor has seen it, and stop it after a visitor submits, so it stays a new-visitor offer.
Should I use a bar or a modal for a discount?
Use a bar for sitewide sales that everyone should see without being interrupted. Use a modal for first-order or exit-intent offers where you want full attention.
Launch a Shopify discount popup
Install Popup Wizard and publish your first discount campaign free.