Recover leaving visitors
Give hesitant shoppers one more reason to stay — a code, free shipping, or a bestseller.
Shopify exit-intent
Catch shoppers before they leave
An exit intent popup appears when a visitor moves to close the tab or hit back. It’s your last chance to offer a discount, free shipping, or a reason to subscribe — without interrupting shoppers who are still browsing.
Why exit-intent works on Shopify
It only shows to people who were leaving anyway, so it recovers sales without annoying engaged shoppers.
Less intrusive
Shoppers who are still browsing never see it, so the experience stays clean.
Capture the email anyway
Even if they don’t buy today, a signup lets you follow up with a welcome flow.
Exit-intent popup ideas for Shopify
On desktop, exit-intent detects the cursor moving toward the browser’s close button or address bar. That moment is the most natural time to make an offer: the shopper has already seen your products and is deciding not to buy.
Keep exit offers short. A visitor on the way out will read a headline and a button, not a paragraph. “Wait — take 10% off your first order” with one email field and one button outperforms a long message.
Combine exit-intent with URL targeting for better results — product and cart pages are where hesitation is highest — and cap frequency so the same visitor isn’t stopped every time they leave.
- Product pages: “Still thinking? Here’s 10% off”
- Cart page: free shipping above your order minimum
- Blog posts: newsletter signup instead of a discount
- High-ticket items: “Questions? Get our buying guide”
Common mistakes
- ×Using exit-intent and an on-load popup at the same time
- ×Long copy that leaving visitors won’t read
- ×No frequency cap, so it fires on every exit
Exit-intent popup preview
Short headline, clear incentive, one field, and an easy way to say no.
Illustrative Popup Wizard campaign concept
How to add an exit intent popup to Shopify
Turn on exit-intent for any campaign in a few clicks.
01
Install Popup Wizard
Install from the Shopify App Store and enable the app embed in your theme.
02
Create the exit offer
Ask AI for an exit-intent popup with your offer, or build a short modal manually.
03
Enable the exit-intent trigger
Turn on exit-intent in targeting, and optionally limit it to product or cart pages.
04
Cap frequency and publish
Set how long before it can re-show (or never), then track recovered conversions.
AI campaign or manual builder
No template maze. Describe the popup you want and let AI draft it, or build a bar or modal yourself in the Popup Wizard dashboard inside Shopify admin.
AI-generated campaign
Share the goal, offer, and button text in a short prompt. You get a complete draft — copy, layout, and CTA — to tweak before it goes live.
Manual bar & modal builder
Write your own headline, body, and CTA. Pick bar or modal, place the image left or right of the copy, and match your theme colors.
Why Popup Wizard for Shopify exit-intent
Exit-intent is included on the free plan, with the targeting to use it well.
Exit-intent on every plan
No upgrade needed to turn it on.
Page and device rules
Combine exit-intent with URL, device, and UTM targeting.
Lightweight script
Loads after your page content, so it doesn’t slow down your store.
Related Shopify guides
Keep exploring Shopify popup guides — or return to the main Shopify app page.
Frequently asked questions
Common questions about Shopify exit intent popup and Popup Wizard.
What is an exit intent popup on Shopify?
It’s a popup that appears when a shopper looks like they’re about to leave — for example, moving the cursor toward the close button — so you can make a last offer.
What is the best exit intent popup for Shopify?
Look for exit-intent combined with page targeting, frequency caps, and email sync. Popup Wizard includes all of these on its free plan, plus AI to write the offer.
What should an exit intent popup offer?
A first-order discount, free shipping, or a newsletter signup work best. Keep the copy to one headline and one button.
Can I show the exit popup only on product or cart pages?
Yes. Combine the exit-intent trigger with URL rules to target specific pages.
Will the exit intent popup show every time someone leaves?
Not if you set a re-show interval — or never re-show — and stop the campaign after a visitor submits.
Add an exit intent popup to Shopify
Install Popup Wizard free and recover shoppers before they leave.