Popup Wizard

Getting Started

Your first Wix popup in minutes

A step-by-step guide to installing Popup Wizard on Wix and launching a high-converting popup campaign from your dashboard.

1

Install Popup Wizard from the Wix App Market

Open the Wix App Market and search for Popup Wizard, or click the link below. Click Add to Site and approve the permissions. The app is added to your Wix dashboard instantly — no code or custom development required.

Tip

Popup Wizard works with all Wix site types including eCommerce, portfolios, and service sites.

2

Open the Popup Wizard dashboard

After installation, go to your Wix dashboard and click Popup Wizard in the left sidebar under Apps. This is where you manage all your popup campaigns.

Tip

Bookmark the dashboard link so you can get back to it quickly when running campaigns.

3

Create your first campaign

Click New Campaign and choose a goal — email capture, discount code, announcement, or banner. Type a short description of your popup and let AI generate a full layout, headline, body copy, and call-to-action from your prompt.

Tip

You can regenerate AI campaigns as many times as you like until the result feels right for your brand.

Writing a good prompt

Include these four things for the best results:

  • Goal — what should the popup accomplish?
  • Layout — centered card, two-column, portrait image?
  • CTA — what should the button say?
  • Behavior — what happens after the click?

Example prompt

Create a centered popup for a Wix ecommerce site promoting this week’s specials. Use a tall portrait-style image layout, headline ‘This Week’s Specials’, subheadline ‘New specials every Wednesday’, and add a ‘View Full Menu’ button.

More prompt examples →
4

Customize the design

Use the visual editor to adjust colors, fonts, button styles, border radius, and spacing so the popup matches your Wix site. Changes preview in real time before you save.

Tip

Match the popup background to your site’s hero section color for a seamless branded feel.

5

Set targeting rules

Choose which pages show your popup: all pages, specific URLs, or URL patterns. Filter by device (desktop, mobile, tablet), UTM campaign parameter, or query string — so the right visitors see the right message.

Tip

For a promotional campaign, target only the pages where the offer is relevant rather than showing it sitewide.

6

Configure timing and frequency

Set a delay (e.g. show after 5 seconds) and a frequency rule (e.g. once per session, once per day, or once per visitor). This prevents popup fatigue while keeping your campaigns active.

Tip

For email capture, “once per visitor” is the standard setting — show it once and respect the dismiss.

7

Publish and monitor

Hit Publish. Your popup goes live on your Wix site immediately. Head to the Analytics tab to track impressions, clicks, and conversions in real time. Use the data to compare campaigns and improve performance over time.

Tip

Give each campaign at least 200 impressions before drawing conclusions about its conversion rate.

Go deeper on Wix popups

After install, read our guide on how to make a popup on Wix for targeting rules, triggers, and frequency capping.

Not on Wix?

Popup Wizard works on any website. See our web tutorial or Shopify tutorial.

Need help?

If you run into anything during setup, email us at [email protected] with your site URL and a brief description of the issue. We respond quickly.

Ready to launch on Wix?

Add from the Wix App Market and create your first AI-powered popup in minutes.